¤ How to create viral stories

As quickly as social media and the internet is changing, it’s no secret that news changes just as quickly. A news story can go viral within a day if it’s swapped between social media mediums as quickly as some have. Kind of like how Ted Williams’ story transformed him from homeless into overnight success story in…well…overnight!

So it makes sense that when something is going viral or when something is trending on Twitter or Google and when you see something being retweeted or shared constantly, it’s a good idea to jump on that story while it’s hot.

Readers will actually get irate if a popular news source is ‘late’ in reporting a viral news story.

For example, CNN had first reported on Ted Williams about 2 days after it had already gone viral and he had already gotten an offer to appear on The Today Show. There were comments on CNN’s news report that said something along the lines of , “Way to be 2 days behind Facebook, CNN”. Continue reading →

How to use social media to get noticed and find clients

Social media has developed from a simple entity to communicate with friends into a mass communication tool for businesses and individuals alike. There are hundreds of businesses and individuals all looking for the same thing: to be heard.

It’s now become a full time job to comment, reply and communicate with bloggers, vloggers, tweets, FB status messages, forums, articles and so much more. The ways to communicate and get noticed are ever evolving. Even we can get overwhelmed (and we do this on a daily basis)!

So what are the three best ways to engage in order to get noticed?

1. Twitter

Twitter used to be simply about tweeting where you were and what you were doing through out the day. Now it’s about @’ing, retweeting and in general conversing. And that’s exactly what needs to be done. It’s perfectly fine to advertise yourself in between @’ing and retweeting, but no one will know you even exist if you don’t get your Twitter name out there. It’s suggested to send a friendly message to new followers. Continue reading →

How to make your website content visible

When you create a new: Blog post, Video, Event. How many people are seeing your new content?

Is it a matter of publish and pray – wait to see if someone just happens to come across your blog or Youtube channel, or do you have a strategy to make sure that your posts and updates are shared in the relevant places to give you maximum visibility and exposure online? Stay with me, and I will explain:

In recent years, internet and distance learning have become very popular. The digital revolution has brought us impressive new chances to fulfill our educational dreams. The advantages of online programs are undisputed, and here are the most important reasons to go after an online degree.

If you do not have a strategy in place to ensure maximum visibility, you are most likely not seeing a whole host of views and interaction happening on your website/youtube channel and not getting seen by the right people, at the right time who are then going to interact with you, share your post with others.  And if that is not happening then you are potentially a well-kept secret, instead of a well-known expert. Continue reading →