¤ How to create viral stories

As quickly as social media and the internet is changing, it’s no secret that news changes just as quickly. A news story can go viral within a day if it’s swapped between social media mediums as quickly as some have. Kind of like how Ted Williams’ story transformed him from homeless into overnight success story in…well…overnight!

So it makes sense that when something is going viral or when something is trending on Twitter or Google and when you see something being retweeted or shared constantly, it’s a good idea to jump on that story while it’s hot.

Readers will actually get irate if a popular news source is ‘late’ in reporting a viral news story.

For example, CNN had first reported on Ted Williams about 2 days after it had already gone viral and he had already gotten an offer to appear on The Today Show. There were comments on CNN’s news report that said something along the lines of , “Way to be 2 days behind Facebook, CNN”. Continue reading →

How to use social media to get noticed and find clients

Social media has developed from a simple entity to communicate with friends into a mass communication tool for businesses and individuals alike. There are hundreds of businesses and individuals all looking for the same thing: to be heard.

It’s now become a full time job to comment, reply and communicate with bloggers, vloggers, tweets, FB status messages, forums, articles and so much more. The ways to communicate and get noticed are ever evolving. Even we can get overwhelmed (and we do this on a daily basis)!

So what are the three best ways to engage in order to get noticed?

1. Twitter

Twitter used to be simply about tweeting where you were and what you were doing through out the day. Now it’s about @’ing, retweeting and in general conversing. And that’s exactly what needs to be done. It’s perfectly fine to advertise yourself in between @’ing and retweeting, but no one will know you even exist if you don’t get your Twitter name out there. It’s suggested to send a friendly message to new followers. Continue reading →

How to make your website content visible

When you create a new: Blog post, Video, Event. How many people are seeing your new content?

Is it a matter of publish and pray – wait to see if someone just happens to come across your blog or Youtube channel, or do you have a strategy to make sure that your posts and updates are shared in the relevant places to give you maximum visibility and exposure online? Stay with me, and I will explain:

In recent years, internet and distance learning have become very popular. The digital revolution has brought us impressive new chances to fulfill our educational dreams. The advantages of online programs are undisputed, and here are the most important reasons to go after an online degree.

If you do not have a strategy in place to ensure maximum visibility, you are most likely not seeing a whole host of views and interaction happening on your website/youtube channel and not getting seen by the right people, at the right time who are then going to interact with you, share your post with others.  And if that is not happening then you are potentially a well-kept secret, instead of a well-known expert. Continue reading →

How to enjoy the summer

If you’ve successfully passed your courses during the normal school year, you know what comes after that: summer. It’s the greatest time of the year. The sun is shining, the days are beautiful, and the nights are filled with fun. And if you think about it, how many more summers are you going to have to yourself before they are filled with 9 a.m. to 5 p.m. work? In college, you might get an internship or something. So, are you wondering how to properly enjoy the summer?

Play “School’s Out” by Alice Cooper
This is mandatory for the first day of summer vacation. This needs to be blasting for the entire day to get yourself in the ‘I don’t have to do anything’ mood.

Get Other Good Summer Tunes
Make a nice CD with the following songs – Summer of ‘69 by Bryan Adams, Summer in the City by The Lovin’ Spoonful, California Girls by The Beach Boys, and Hot Fun in the Summertime by Sly and the Family Stone. Continue reading →

How to promote a small business website and a blog

Commenting on blogs is a great way to gain exposure for your site, but are you getting the most benefit from your time? A good comment is going to send traffic to your site while a bad comment will get deleted or ignored. Follow these tips and you’ll be commenting like a pro.

Be part of the community

Don’t be a drive-by commenter. Find top blogs in your industry and subscribe to their RSS feed, (tip make use of Feedly app) Make yourself a usual. Think Cheers, the TV show from the 80’s. Every time Norm walked through the door he got a hearty shout from the rest of the bar. He was popular because of his regular engaging conversation. Do the same!

Get a Gravatar

I’m really bad with names, and so are most people. But, I’ll never forget a face. For those of you who aren’t familiar with Gravatars they are user images that are tied to an email address. When you leave a comment with the email it posts your pic. Continue reading →

How reading a lot of blogs helps your business

I spend a great deal of time reading blogs within my niche and so should YOU!

Why the heck should I read blogs?!

Very good question! The answer comes in a few parts:

1. Authority

The more you read and comment on relevant blogs within your niche, the more you’ll be known as the authority. I have had many people message my on FB or send me a DM on Twitter because they saw my relevant and detailed reply to a particular blog post. They must have realized I knew what I was talking about since they decided to contact me, right?

2. Recognition

You might be thinking ‘authority’ and ‘recognition’ are the same thing, but they aren’t. Well, not totally. What I mean by recognition is when the owner of the blog themselves notices you and approaches you about one thing or anything. Maybe they want you to be a guest blogger, or cross promotion or maybe they want to elicit your services. Point is, if you can grab the attention of the owner of the blog, then you must have been leaving awesome comments! Continue reading →

Online Networking vs Offline Networking which is better?

 It happened so often that I get on the computer in the morning, drink a pot of coffee, maybe eat some breakfast, take a nap, get back on your computer where you stay until wee hours of the night. For what?

I fell victim to this for almost a year, I didn’t see the light of day and fell into some fairly deep depression because of it. Luckily, I have been through worse and came out the other side just fine, hell usually I am wiser and stronger!

Online Networking:

Yes, I am a huge fan of how you can network with people from around the world online. I network with people in Australia, England, Germany, Costa Rica, and many other countries.

I have made some great connections online, and continue to do so. I also have created plenty of business for both on and offline businesses through online networking. So, don’t get me wrong, but I think if you forget completely about good old fashioned face to face networking you could be missing out on a lot of new biz or biz opportunities!

Continue reading →

How to write a good text for your blog. Tip->nothing is new

We all know that to be successful you need to learn how to write copy, you need to discover how to really tap into your target audiences pain, show them you understand and offer them solutions.  It is all about capturing emotions and encouraging people to buy from you isn’t it?

Yes of course you want people to buy and yes of course you want to make money and, if you are a  great person with a great product or service, then you absolutely MUST get that message out there and help many others to achieve their dreams and create  success too.

And there is absolutely nothing wrong with that – because if you are in business, then you have a duty to help others with your products and services and you have a duty to yourself to make money too, because no money, no business!

But when does good marketing turn sour?  When does creating sales page become a matter of cloning yourself and becoming a copy of everyone else out there? Continue reading →